Why Earp Creative Exists: 15 Years of Design that Drives Revenue

For more than 15 years, I have sat across the table from business owners who do exceptional work and quietly wince when someone asks for their website.

Their businesses have grown. Their services have deepened, their clients have gotten bigger, and their pricing has caught up with their expertise. Their brand is still telling the story of who they were years ago.

Closing that gap is why Earp Creative exists.

A Newport Beach Design Studio Built on Partnership

I started Earp Creative to be the creative partner I would want to hire: someone who learns your business, understands what sets it apart, and stays with you as it grows.

Today, Earp Creative is a boutique Newport Beach design studio offering brand identity design, custom WordPress websites, marketing collateral, and ongoing design support through our Creative Care Package. We partner with clients across Orange County, Los Angeles, and nationally, in industries from aerospace and marine technology to financial services, higher education, and professional speaking.

What has stayed the same from the beginning is how the work gets done. Every project is led, designed, and managed personally by me. Every design is created individually for each client, never pulled from a template. When you call Earp Creative, you get me.

Fewer Clients, Deeper Partnerships

Over the years, I made a deliberate choice to keep my roster selective. It is the single decision that has shaped the studio most.

When I know a business well, everything moves faster and lands better. I already understand the audience, the voice, and the goals, so our time goes into moving forward instead of starting over. Some of my clients have been with me since 2019. One renewed their annual Creative Care plan again this fall. For four years and counting, I have designed Sofia University’s commencement program, a partnership that began with a referral from our friends at Minuteman Press in Costa Mesa.

Terri Wilson, Executive Advisor at Operating Discipline, put it this way in her Google review:

“It has been one of the best business decisions I’ve made.”

She was talking about ongoing monthly design support. In the time we have worked together, we have updated her website twice as her positioning evolved. That is what partnership looks like in practice: a brand that keeps pace with the business behind it.

Strategy Leads, Design Follows

Every partnership begins with a conversation. During our consultation, I take the time to understand your business, whether you are launching something brand new or ready for a brand repositioning. I want to hear your strengths, what sets you apart, and the pain points that are holding you back.

From there, I craft a design that uniquely represents you, from color and typography to the way your website guides a prospect toward reaching out. Design built on that understanding earns trust quickly, and trust is where revenue starts.

I also use AI thoughtfully in that process. It speeds up research, sharpens early drafts of messaging, and catches accessibility issues before a site launches. It never touches the design itself, your brand voice, or the strategic calls about what to lead with. I wrote more about that balance in AI and Website Design: How We Use Both at Earp Creative.

What “Design that Drives Revenue” Means to Me

My tagline is a promise I hold myself to, and the research backs it up.

When McKinsey tracked 300 publicly listed companies over five years, the companies strongest at design grew revenue 32 percentage points faster than their industry peers (McKinsey, The Business Value of Design). Closer to home, the first impression happens fast. Researchers at Carleton University found people judge a website’s visual appeal in about 50 milliseconds (Nature).

For the businesses I partner with, that plays out in very practical ways. Prospects understand your value sooner. Pricing conversations get easier because your brand already signals the level you operate at. And the right clients recognize themselves in your work, while the price shoppers move along.

That is the kind of return I design for on every project.

The Person Behind the Studio

Earp Creative is rooted in Newport Beach, and so is my family. My husband, Branden, and I are growing our family here, raising our son in the community we love. Together, we are involved in our local community and our church, and those relationships shape how I show up for my clients.

I am proud to be part of this business community. I am a member of the Newport Beach Chamber of Commerce and Leadership Tomorrow’s Class of 2027, and a 2026 nominee for the Orange County Business Journal’s Women in Business Awards. Earp Creative was also named one of Expertise.com’s Best Web Designers in Newport Beach for 2026.

The clients I work with tend to describe me the same way: calm, responsive, collaborative, and invested in their long-term success. I take that as the highest compliment, because it means the partnership feels as good as the work looks.

Where Earp Creative Is Headed

These new photos mark a new season for the studio.

In 2027, I am focusing on deeper, long-term partnerships with leaders who see design as an investment in growth. I want Earp Creative to be the first call Orange County business owners make when their brand needs to match their ambition, and the partner they keep for years after.

That means bolder brand repositioning work, more ambitious custom websites, and a limited number of Creative Care partnerships for clients who want a creative partner without hiring in-house.

If your business has outgrown the way it looks, I would love to hear where you are headed.

Request a Consultation


Photography by Brianna Shader of Brianna Shrader Photography.

Earp Creative is a boutique design studio in Newport Beach, California, offering brand identity design, custom WordPress website design and development, and marketing materials for businesses across Orange County, Los Angeles, and beyond.

Copyright © 2026 Earp Creative | All Rights Reserved | Design by Earp Creative